Digital & Content Manager

Job Summary

The role of the Digital & Content Manager includes oversight and coordination of digital media and content for Alaska Center for the Performing Arts (ACPA), CenterTix, and Broadway Alaska. This position is responsible for the development and project management of all digital media and content for the organization, ensuring that ACPA, CenterTix, and Broadway Alaska brand voice is maintained and clear in all communications.

To thrive in this position, our ideal candidate should be a proactive self-starter and enjoy being part of a fast moving and dynamic team environment. We are looking for someone that loves providing the community with inspiration and clear communication in order to access extraordinary live event experiences. To succeed in this role, our candidate should have a clear understanding of communications, digital tools and platforms, social media and email marketing, design best practices, project management and collaboration experience with strong attention to detail, customer service, communication, and organizational skills, with a strong work ethic and commitment to teamwork.

Applicants that may not have all the experience outlined, but have a willingness to learn, are encouraged to apply.

Job Duties

Content Management

• Develop and execute digital content for ACPA's family of brands and programs, ACPA/The PAC, CenterTix, Broadway Alaska and Ushering in the Arts.

• Collaborate wtih contractors for Broadway Alaska marketing.

• Support brand management for ACPA's family of brands.

• Coordinate with all departments, clients, and events to ensure all content needs are met and up-to-date.

Digital Marketing

• Email Marketing

  • CenterMail, ACPA's email marketing subscription platform provides services and various package options for event clients at the PAC. The Digital & Content Manager oversees segmenting, scheduling, sending, and reporting on all email marketing campaigns.

  • Work closely with contractors who lead and suport Broadway Alaska marketing.

• Social Media (organic and paid)

  • Collaborate with ACPA marketing team and the ticketing department to execute all social media plans for ACPA, CenterTix, and Broadway Alaska.

• Display Media

  • Coordinate and support placement, incuding size/resize creative for all placements.

• Search (organic and paid)

  • Manage ACPA, CenterTix, and Broadway Alaska SEO, in collaboration with contract web developer.

• Metrics and Reporting

  • Provide regular reports to ACPA management and clients.

Graphic Design

• Resize and localize assets for digital advertising and social media placements.

• Provide graphic design support for various campaigns, executions (including occassioanl print) and departmental/program needs, and work with contract designers as needed.

Website

• Oversee and implement all content for ACPA websites through content management platform, working with various departments and internal subject matter experts to develop.

• Collaborate with contract website developer.

Other Duties

• Maintain a professional work environment.

• Collaborate on annual and event based plans with all departments.

• Provide event support as needed or assigned.

• Represent organization at community engagement activities.

• Other Duties as assigned within the scope of work and abilities.